A bottle opener by Heineken that lets you connect to Facebook every time you open a bottle.

A Campaign by Heineken. It just shows how every single thing or action you make can be easily shared through the net.

Heineken - The Invite from Max Gebhardt on Vimeo.

When you open a bottle with this bottle opener, it shows a message on your facebook's news-field via bluetooth, and makes you able to invite your friends over for a drink.

They have a campaign giving out free beer for whoever manages to gather the most people using this unique system.

http://creativecriminals.com/online/heineken-bluetooth-bottle-opener/